Privacy Policy.

Personal Information We Collect or Process

When we use the term "personal information," we are referring to information that identifies or can reasonably be linked to you or another person. We may collect or process the following categories of personal information, depending on how you interact with the Services:

• Contact details including your name, address, billing address, shipping address, phone number, and email address.
• Financial information including credit card, debit card, and financial account numbers, payment card information, transaction details, and other payment details.
• Account information including your username, password, security questions, preferences and settings.
• Transaction information including the items you view, put in your cart, add to your wishlist, or purchase, return, exchange or cancel.
• Communications with us including the information you include in communications with us, such as customer support inquiries.
• Device information including information about your device, browser, or network connection, your IP address, and other unique identifiers.
• Usage information including information regarding your interaction with the Services.

Personal Information Sources

We may collect personal information from the following sources:

• Directly from you when you create an account, visit or use the Services, or communicate with us.
• Automatically through the Services from your device when you use our products or services, and through cookies and similar technologies.
• From our service providers when they collect or process your personal information on our behalf.
• From our partners or other third parties.

How We Use Your Personal Information

We may use personal information for the following purposes:

• Provide and Improve the Services. To process your payments, fulfill your orders, manage your account, arrange shipping, facilitate returns and exchanges, and create a customized shopping experience.
• Marketing and Advertising. To send marketing communications by email, text message or postal mail, and to show you relevant online advertisements.
• Security and Fraud Prevention. To authenticate your account, provide a secure payment experience, and detect or take action regarding possible fraudulent activity.
• Communicating with You. To provide customer support and maintain our business relationship with you.
• Legal Reasons. To comply with applicable law or respond to valid legal process.

How We Disclose Personal Information

We may disclose your personal information to third parties in certain circumstances, including:

• With Shopify, vendors and other third parties who perform services on our behalf such as payment processing, data analytics, cloud storage, fulfillment and shipping.
• With business and marketing partners to provide marketing services and advertise to you.
• When you direct, request or otherwise consent to our disclosure of certain information to third parties.
• With our affiliates or otherwise within our corporate group.
• In connection with a business transaction such as a merger or bankruptcy, or to comply with applicable legal obligations.

Relationship with Shopify

The Services are hosted by Shopify, which collects and processes personal information about your access to and use of the Services. Information you submit to the Services will be transmitted to and shared with Shopify as well as third parties that may be located in countries other than where you reside.

To learn more about how Shopify uses your personal information and any rights you may have, you can visit the Shopify Consumer Privacy Policy.

Third Party Websites and Links

The Services may provide links to websites or other online platforms operated by third parties. We do not guarantee and are not responsible for the privacy or security of such sites. Information you provide on public or semi-public venues, including third-party social networking platforms, may be viewable by other users without limitation.

Children's Data

The Services are not intended to be used by children, and we do not knowingly collect any personal information about children under the age of majority in your jurisdiction. If you are the parent or guardian of a child who has provided us with their personal information, please contact us to request that it be deleted.

Security and Retention

Please be aware that no security measures are perfect or impenetrable. We cannot guarantee "perfect security," and any information you send to us may not be secure while in transit. We recommend that you do not use unsecure channels to communicate sensitive or confidential information to us.

How long we retain your personal information depends on different factors, such as whether we need the information to maintain your account, provide you with Services, or comply with legal obligations.

Your Rights and Choices

Depending on where you live, you may have some or all of the following rights in relation to your personal information:

• Right to Access / Know. You may request access to personal information we hold about you.
• Right to Delete. You may request that we delete personal information we maintain about you.
• Right to Correct. You may request that we correct inaccurate personal information.
• Right of Portability. You may request a copy of your personal information in certain circumstances.
• Right to Opt out of Sale or Sharing. You may opt out of the "sale" or "share" of your personal information for targeted advertising purposes.
• Managing Communication Preferences. You may opt out of promotional emails at any time using the unsubscribe option in our emails.

You may exercise any of these rights by contacting us at hello@notseen.ca.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will post the revised Privacy Policy on this website and update the "Last updated" date. Your continued use of the Services following any changes constitutes acceptance of those changes.

Contact

Should you have any questions about our privacy practices or this Privacy Policy, or if you would like to exercise any of your rights, please email us at hello@notseen.ca.